Drive Safe a Big Winner
At the end of 2016, Monroe launched a new online marketing initiative devised to promote safer driving, while delivering more customers to Monroe Safety Specialists at www.monroedrivesafe.com.au.
New Monroe Max-Lift Catalogue
Monroe’s premium quality Max-Lift range of replacement bonnet, canopy, boot and hatch supports is now wider than ever, covering a vast range of Australian and imported makes and models. Monroe has released a new Max-Lift catalogue to ensure quick and easy access of the perfect fitting replacement for these components. The new Monroe Max-Lift catalogue features 118 new part numbers covering 62 new vehicle applications.
Frosty's V8 Update - May 2017
The new season started at Monroe’s home city of Adelaide for the Clipsal 500. Qualifying 5th wasn’t a bad start, but Jamie Whincup and I collided while running strongly in the first race. After a spin I fell to the rear, racing to 15th. I started from 12th on Sunday and was well into the top ten by the mid stages. I struggled with car balance and had to conserve fuel to make the end, finishing 14th. The non-championship Grand Prix races were next, this year with four short ten minute qualifying sessions. I qualified 16th and in the first sprint race made up 8 places, in the second race I finished 6th and took 12th in the third. Race 4 saw a major crash at turn one that I got caught up in. I recovered to to finish 15th from the rear of the field.
Monroe Centre Stage at AAA Expo
The 2017 AAA Expo was held in Melbourne from April 6 to 8, with Monroe Australia celebrating its fifth Expo as the major sponsor of this country’s largest biennial automotive trade exhibition. Almost 11,000 members of the trade took part in this highly successful event that saw a record 437 exhibitors and a total of 1,200 guests at the two major awards events. Monroe Australia was honoured with an Australian Automotive Aftermarket Association (AAAA) Silver Award for Manufacturing Excellence, representing the company’s 26th AAAA Award. An all new Monroe Expo stand welcomed thousands of trade visitors over the three days, while showcasing Australia’s top selling ride performance product range. The AAA Expo returns to Melbourne from April 4-6, 2019.
More for Monroe Safety Specialists in 2017
Monroe Australia’s unique and highly successful Safety Specialist trade program returns for 2017, offering even more advantages to suspension specialists and automotive repairers who are seeking more marketing support, more business and more suspension replacement work profits.
New Monroe website makes it easier
Frosty's V8 Update - January 2017
My second half of the season proved to be very challenging. At Sydney Motorsport Park I was fastest in final practice but that didn’t translate into strong qualifying form. An 11th place in the opening race followed by a tyre failure in the next one ended my chances of a stronger result at my home event.
Training is the key to success
Les Shinn is a 28 year veteran of automotive parts sales and customer service. Working at Repco’s Jamisontown store (Penrith), he is faced with shock absorber and ride performance product decisions for his customers every day.
Monroe Drive Safe - promoting road safety online
In addition to the new Monroe website, Australia’s market leading shock absorber and ride performance product manufacturer is using the online space to promote road safety through a new dedicated online campaign platform at monroedrivesafe.com.au
Monroe presents the 2017 AAA Expo
Monroe Australia is once again the major sponsor of the Australian Automotive Aftermarket Expo (AAA Expo) being held at the Melbourne Exhibition and Convention Centre from April 6 to 8, 2017. This is the fourth consecutive AAA Expo to be presented by Monroe Australia, continuing a mutually successful marketing alliance with the Australian Automotive Aftermarket Association (AAAA) that has seen this biennial trade fair grow substantially since 2011.